// privacy
Privacy policy
This website collects very little. This page explains what that is, why, and what you can ask me to do with it.
last updated October 2026
Who I am
This site is run by Matt, through Abstract AI Ltd (registered in England and Wales, company number 16208020), which is responsible for your data. You can reach me at contact@abstractai.uk.
What I collect
If you send a message through the contact form, I receive:
- your name and email address
- your company name, if you give it
- your message
- any files you choose to attach
That's it. There are no accounts, no mailing list and no advertising tracking.
Why I use it
Only to reply to you and, if we end up working together, to discuss that work. The legal basis is my legitimate interest in answering enquiries sent to me. I never sell your information or use it for marketing.
Who else handles it
A few services are needed to run the site and deliver your message:
- Vercel hosts the website.
- Cloudflare Turnstile checks that the contact form is being used by a person, not a bot.
- Microsoft (Microsoft 365 and Azure) delivers your message to my inbox and stores any attachments.
These providers may process data outside the UK, under the safeguards they put in place for that. I don't share your information with anyone else unless the law requires it.
How long I keep it
Only for as long as I need it to deal with your enquiry and any work that follows, or as long as I'm legally required to keep business records. After that it's deleted.
Cookies and analytics
This site doesn't use advertising or tracking cookies. Visits are counted with Vercel Web Analytics and Speed Insights, which collect anonymous, aggregated data such as pages viewed and load times, without cookies.
Your light or dark theme choice is saved in your own browser and never sent to me.
The live data on the Lab page is fetched by the server from public sources, so loading it doesn't send your details to those sources.
Your rights
You can ask to see the information I hold about you, have it corrected or deleted, or object to how I use it. Just email contact@abstractai.uk.
If you're unhappy with how I've handled your data, you can complain to the Information Commissioner's Office at ico.org.uk.